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About the PaperHelloFresh Case Study shows how the meal-kit company used a CDP to create consistent, relevant cross-channel messaging. From CrossEngage.About the CDP InstituteThe Customer Data Platform Institute is a vendor-neutral organization that educates marketers and marketing technologists about customer data management. Activities include publishing of educational materials, news about industry developments, creation of best practice guides and benchmarks, a directory of industry vendors, and consulting on related issues. |