Get ready to download...
About the PaperHelloFresh Case Study shows how the meal-kit company used a CDP to create consistent, relevant cross-channel messaging. From CrossEngage.
About the CDP Institute
The Customer Data Platform Institute is a vendor-neutral organization that educates marketers and marketing technologists about customer data management. Activities include publishing of educational materials, news about industry developments, creation of best practice guides and benchmarks, a directory of industry vendors, and consulting on related issues.