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The Ultimate Guide to Customer Database Solutions

About the Paper

The Ultimate Guide to Customer Database Solutions explores the pros and cons of six popular data storage platforms for marketers to consider. From QuickPivot.

About the CDP Institute

The Customer Data Platform Institute is a vendor-neutral organization that educates marketers and marketing technologists about customer data management.   Activities include publishing of educational materials, news about industry developments, creation of best practice guides and benchmarks, a directory of industry vendors, and consulting on related issues.